Exhibitor Success & ROI Center

2. Complete 5 Strategic Planning Exercises at Target Timeframes

Define Your Outcomes (16 weeks prior)
Identify & Attract Your Ideal Visitors (12 weeks prior)
Manage Your Visitor’s Experience (10 weeks prior)
Manage Your Leads (8 weeks prior)
Measure Your Performance & ROI (6 weeks prior and update after show)

3. Watch, Learn and Succeed with Live Webinars

How to Make Your Booth Staff a Competitive Advantage

Trade shows are about getting face-to-face contact with customers, prospects, and potential hires. And only your booth staff can manage this critical part of your exhibiting program. Earth and space scientists use trade shows not only to learn and evaluate products, services, and solutions, but equally important, to evaluate the people behind the brands. If your staff is fully prepared and understands the unique dynamics of communicating in the challenging exhibiting environment, they will make a huge difference in the quality of your interactions, quality of your leads, and your brand impression and return on investment. Make sure your booth staff are fully prepared to put your best foot forward by registering for this timely and complimentary exhibit staff training workshop developed by tradeshow productivity expert Jefferson Davis of Competitive Edge.

How to Tackle the Top Challenges Facing Exhibitors Right Now

As trade shows rebound from the impact of the pandemic and now face high-inflation, what are the top concerns and challenges exhibitors are grappling with right now? Based on polling exhibitors in over 60 live webinars, client discussions and conducting LinkedIn research, tradeshow productivity expert Jefferson Davis zeros in on the top challenges exhibitors face in 2022.

Increasing Brand Awareness & Driving Qualified AGU Booth Traffic

The single biggest factor impacting most exhibitor success is their ability to attract and interact with enough of the right attendees. Exhibitors who execute targeted pre- and at-show marketing campaigns place their company “in the mind” and “on the agenda” of the right attendees and usually win the game before kickoff. Register for this complimentary live educational webinar to learn a proven process that can be applied by any company of any size to win their share of booth traffic.

Countdown to AGU Fall Meeting! Important Factors Exhibitors Must Address to Succeed

This webinar will detail some of the most important strategic factors exhibitors must address and provide guidance on how to make sure you are positioned for a successful exhibit.

4. Read & Grow: Topical Articles Provide Additional Insights and Ideas

AGU has compiled a wealth of articles to help exhibitors get ready for #AGU24.

Go to Articles

5. Ask Our Team of Tradeshow Experts

AGU made special arrangements with tradeshow productivity expert Jefferson Davis to answer any exhibiting questions you may have. Please take advantage of this free service to get quick expert answers to your most pressing productivity questions and challenges.

Submit your question now!