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Strategic Plan

Our strategic plan

Our strategic plan sets the direction for AGU and drives the work of our Board, Council, other volunteers, and staff. It guides all of our programs and initiatives. The strategic plan was developed by members and approved in 2010.

AGU’s strategic plan includes our mission, vision and core values, as well as our envisioned future and four strategic goals, supported by strategic objectives. Each year, when AGU develops it’s budget and operating plan, it does so with guidance from the strategic plan.

Strategic goals and objectives

Three- to five-year outcome-oriented goals and objectives

Scientific Leadership and Collaboration

Goal: AGU is a leader, collaborator, and sought-after partner for scientific innovation, rigor and interdisciplinary focus on global issues.


  1. Transform the future of AGU’s scientific publishing in an evolving marketplace.

  2. Articulate our communications, partnerships and collaborations to position AGU and its science appropriately in the emerging landscape of societal needs.

  3. Develop strategies for collaboration (joint meetings and publications) with other learned societies and develop a plan that enhances the quality of all scientific communications.

  4. Develop an interface between our science and that of other disciplines — including engineering, public policy, global governance — to best inform decision making.

  5. Strengthen AGU’s ability to operate in an interdisciplinary manner.

  6. Empower and enable AGU scientists to undertake interdisciplinary research to address key societal issues.

Science and Society

Goal: AGU engages members, shapes policy, and informs society about the excitement of Earth and space science and its role in developing solutions for the sustainability of the planet.


  1. Expand training, recognition and reward of AGU scientists for excellence in communicating science to nonscience audiences.

  2. Develop mechanisms to support interdisciplinary collaboration among members.

  3. Increase awareness of the importance of Earth and space science issues for nonscience audiences.

  4. Increase effectiveness and recognition of AGU among decision makers as an authoritative source of integrated, interdisciplinary Earth and space science information.

  5. Increase awareness of the reality and consequences of global climate change among scientists and the public.

  6. Increase the role of Earth sciences in informing policy and mitigating impacts of natural disasters.

  7. Raise awareness of natural resource limitations and increase the application of (AGU) Earth sciences in developing solutions for the sustainability of the planet.

Talent Pool

Goal: The AGU community cultivates and sustains a diverse, inclusive, and dynamic Earth and space science talent pool.


1. Increase the inclusion of underrepresented groups and individuals from those groups in the Earth and space science talent pool.

2. Strengthen and expand mentoring and networking in the global Earth and space science community at all career stages.

3. Increase awareness of the scope and value of Earth and space science and Earth and space science-related careers to key audiences.

4. Support the development of skill sets that align with both current and future Earth and space science career paths at all career stages.

Organizational Excellence

Goal: As a scientific society, AGU operates within a new business model that is sustainable, transparent, and inclusive in ways that are responsive to members and stakeholders.


  1. Increase awareness among members about AGU’s full scope of activities and opportunities and that AGU is more than meetings and publications.

  2. Expand sources of revenue outside the current publications and meetings model.

  3. Enhance existing revenue sources.

  4. Optimize effectiveness (capacity) of technology and technology resources.

  5. Optimize expenditures and operations in programs.

  6. Improve responsiveness to members.

  7. Increase transparency of governance, finance and operations.

  8. Improve governance effectiveness, efficiency and visibility.

  9. Increase environmental sustainability of operations.

  10. Enhance diversity and inclusiveness.